A Press Release is a huge communication asset. It should focus on why your game is unique and why people should be interested in it (especially journalists). In addition, it should include eye-catching visuals and all the useful links that make it easier for journalists to do their job.
Here’s the press release I wrote for “Skelittle: A giant party!” I hope you’ll find it useful the next time you need to write one.Continue reading “Indie Game Press Release Focus- Skelittle: A Giant Party!!”